1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help the site remember your preferences, keep you signed in, and understand how you interact with the pages. Some cookies are essential for the site to work; others are optional and require your consent.
Cookies can be first-party (set by us, serenmaison.co.uk) or third-party (set by services we use, such as payment processors). They can be session cookies (deleted when you close your browser) or persistent cookies (remain until they expire or you delete them).
2. Essential Cookies
These cookies are strictly necessary for the website to function. They cannot be switched off. We do not need your consent to set these cookies under UK PECR regulations.
| Cookie | Purpose | Duration |
|---|---|---|
| seren_session | Maintains your login session so you stay signed in as you browse. | Session |
| seren_auth_token | Securely authenticates your account after login. | 30 days |
| seren_cart | Stores your shopping cart contents so items are not lost between pages. | 14 days |
| seren_cookie_consent | Records your cookie preference so we do not ask you again on every visit. | 365 days |
3. Analytics Cookies
We may use analytics cookies to understand how visitors interact with our website — for example, which pages are most popular and how people navigate between them. This data is collected anonymously and helps us improve the experience.
These cookies are only set if you give consent.
| Cookie | Purpose | Duration |
|---|---|---|
| _ga / _ga_* | Google Analytics — distinguishes unique visitors and tracks page views. May be added in future. | Up to 2 years |
We do not currently use analytics cookies, but if we add them in future this policy will be updated and you will be asked for consent before they are set.
4. Marketing Cookies
Marketing cookies track your browsing activity to deliver more relevant advertisements and measure the effectiveness of advertising campaigns.
These cookies are only set if you give consent.
We do not currently use marketing or advertising cookies. If we introduce them in future, this policy will be updated and your consent will be required before any are set.
5. Third-Party Cookies
When you make a purchase, our payment processors may set their own cookies to process your transaction securely. We do not control these cookies.
| Provider | Purpose | More Information |
|---|---|---|
| Stripe | Fraud prevention and secure payment processing. Set only during checkout. | Stripe Privacy Policy |
| PayPal | Payment processing and fraud detection. Set only if you choose PayPal at checkout. | PayPal Privacy Policy |
These cookies are classified as essential when they are strictly necessary for completing a transaction you have initiated.
6. How to Manage Cookies
You can change your cookie preferences at any time by clicking the Cookie Settings button in the bottom-left corner of any page on our site.
You can also manage cookies through your browser settings. Most browsers allow you to:
- View which cookies are stored on your device
- Delete individual cookies or clear all cookies
- Block cookies from specific websites or all third parties
- Set alerts so you are notified before a cookie is placed
Please note that blocking essential cookies may prevent the website from functioning correctly — you may not be able to log in, add items to your cart, or complete purchases.
Here are links to cookie management instructions for popular browsers:
7. Your Rights
Under UK PECR (Privacy and Electronic Communications Regulations) and UK GDPR, you have the right to:
- Give or withdraw consent for non-essential cookies at any time
- Access information about what data cookies collect about you
- Request deletion of any personal data collected through cookies
To exercise any of these rights, email us at info@serenmaison.co.uk or use the Cookie Settings button on our website.
8. Further Information
For more information about cookies and your rights, visit the Information Commissioner's Office (ICO):
- ICO — Cookies guidance
- ICO — PECR cookie regulations
- Telephone — 0303 123 1113
You can also read our Privacy Policy and Terms & Conditions for further detail on how we handle your data.
SEREN MAISON LIMITED · Company No. 17137032 · Registered in England & Wales
9. Changes to This Policy
We may update this cookie policy from time to time — for example, if we add new cookies or change how we use existing ones. If we make significant changes, we will display a new cookie consent banner so you can review and update your preferences.
Questions About Cookies?
We are happy to explain anything in more detail.
Just get in touch and we will respond promptly.
Last updated: April 2026