A curated routine for sensitive, reactive complexions. For skin that flushes, stings, or feels easily compromised. Quietly, considerately formulated.
“The skincare industry often treats sensitive skin as an afterthought. We treat it as an audience.”









Every product on this edit is formulated without the following commonly-flagged ingredients. This list is informational. Each customer should review their own tolerance and patch-test.
In two minutes, our AI reads your skin and returns a routine drawn from our House.
Take a Skin ReadingCosmetic products. The items in this edit are cosmetic skincare products as defined under the UK Cosmetics Regulation (Cosmetic Products Enforcement Regulations 2013). They are not medicines, and are not intended to treat, prevent or diagnose any condition including, but not limited to, rosacea, eczema, psoriasis, dermatitis or any other recognised dermatological condition.
For ongoing skin concerns please consult a GP or registered dermatologist. If you have been diagnosed with a skin condition, do not use this edit as a substitute for medical care. If you are receiving prescription treatment, please consult your prescriber before introducing new products.
Patch-test before use. Apply a small amount to a discreet area (such as the inner forearm) for 24 hours before full-face use. Discontinue immediately if any irritation, redness, itching or rash occurs and contact us at info@serenmaison.co.uk.
Curated edit. The grouping of these products is editorial and reflects shared formulation attributes (fragrance-free, low irritation potential, COSMOS Natural certification). Individual tolerance varies. We make no guarantee that any product in this edit will be suitable for every individual, and we do not promise any specific outcome.
Full INCI lists are printed on each product’s packaging. If you have a known allergy please review the INCI before purchase or write to info@serenmaison.co.uk for the relevant list.